B2B Data Intelligence · UK-based · Powered by Layers.io

Turning data
into deals.

Farax File combines enriched B2B data with a complete go-to-market framework — qualified leads, market intelligence, competitor analysis, and a bespoke sales strategy. In one file.

// Funnel it with Farax

Powered by Layers.io — our proprietary data engine
Data — enriched market signals
Funded startups · Seed–Series A▲ active
Gov-contract awards · Q2 2026— tracked
E-commerce category trends▲ rising
Influencer promo activity— mapped
Deals — matched to your funnel
Qualified lead list, your criteria10–50 prospects
Market intelligence reportbespoke
SEO signal sheetcategory-specific
Sales strategy & playbookready to use
Layers.io processing 1M+ data points daily Lead Generation filtered by sector, revenue & geography E-commerce 100+ categories tracked Competitor Analysis review sentiment scored by AI SEO Intelligence top search responses mapped per category Sales Strategy bespoke playbooks, not templates Layers.io processing 1M+ data points daily Lead Generation filtered by sector, revenue & geography E-commerce 100+ categories tracked Competitor Analysis review sentiment scored by AI SEO Intelligence top search responses mapped per category Sales Strategy bespoke playbooks, not templates

Lead generation is broken

Manual prospecting is slow, expensive, and produces bloated lists that teams can't action. Generic databases waste budget on the wrong companies.

💸

Data without strategy is expensive noise

Most providers sell a spreadsheet and call it done. Great leads without a sales framework are wasted investment — the gap between data and revenue stays wide open.

Platforms don't close deals. People do.

Expensive SaaS subscriptions deliver dashboards. What businesses actually need is a clear path from raw insight to a signed contract — data plus the playbook to use it.

Flagship service

Data to Deals —
the Sales Funnel Builder.

We take enriched B2B data and build you a complete, ready-to-deploy sales funnel. Four integrated layers, one deliverable, one clear path to revenue.

4 integrated intelligence layers
5 business day turnaround
1 ready-to-use deliverable
Layer 01 · Lead Generation

Highly refined, targeted prospects

We source and filter prospects that precisely match your ideal customer profile — not a generic list, but a curated set of businesses and decision-makers with a clear reason they belong in your funnel.

  • Filtered by sector, company size, revenue, geography, or contract history
  • Sources: Companies House, Contracts Finder, Find a Tender, public filings
  • Each lead annotated with a "why this prospect" rationale
  • B2B corporate contacts — PECR compliant
Layer 02 · Market Intelligence

What the market is actually saying

A curated intelligence overlay on your target market — consumer and client sentiment on the service you offer, competitor review patterns, pricing dynamics, and what's rising or falling in your category right now.

  • Consumer & client sentiment analysis on your product or service
  • Competitor review breakdown — where they win, where they don't
  • Category trend signals: rising, stable, or declining
  • Pricing table: where you sit vs. the competitive set
Layer 03 · SEO Intelligence

Search engine signals for your positioning

We surface what's ranking for your category and why — giving you the language, content angles, and listing patterns that drive organic discovery and conversion.

  • Top search engine responses mapped to your category
  • Gap analysis: what competitors rank for that you don't yet
  • Keyword and content framing recommendations
  • Product listing SEO breakdown where relevant
Layer 04 · Bespoke Sales Strategy

A marketing plan and sales proposition, built for you

We take the leads, the intelligence, and the SEO signals and synthesise them into a practical, ready-to-use sales strategy. Not a template — built around your category, your leads, and what the data says right now.

  • Ideal customer profile (ICP) definition
  • Tailored marketing plan: channel, message, timing
  • Sales proposition written to your audience and category
  • Cold outreach sequence scaffolded around the market data
What you receive

One file. Everything you need to go from data to deals.

The Data to Deals deliverable is a structured intelligence pack — not a data export. All four layers are woven into a single document your sales and marketing teams can brief from and act on immediately.

Included
Qualified Lead List
10–50 refined prospects matched to your ICP
Included
Market Intelligence Report
Category, competitor, consumer sentiment
Included
SEO Signal Sheet
Top responses, ranking gaps, content framing
Included
Bespoke Sales Strategy
ICP, marketing plan, outreach sequence
Request a Data to Deals pack See a sample first
Proprietary technology

Powered by Layers.io

Every data point in a Farax File pack runs through Layers.io — our proprietary scraping and enrichment engine. It's what lets us filter at a depth that generic platforms simply can't reach.

Where most providers export a raw list, Layers.io processes millions of signals, applies AI-driven accuracy checks, and produces the enriched, filtered, annotated data that makes our reports genuinely actionable.

Ask us how it works
Scale

Processes millions of data points per run — not sample-size scrapes.

Accuracy

AI-driven validation layer filters noise before a single record reaches you.

Filtering

Deep custom filters: geography, revenue band, director profile, sector, and more.

Enrichment

Raw data is annotated — context, rationale, and intelligence added at source.

Capability · E-commerce Intelligence

Category intelligence for e-commerce — built to a different standard.

Whether you're deciding what to stock, how to price it, or why a competitor is outranking you, our e-commerce intelligence goes six layers deep on every category we track.

01 · Market Overview

Category structure & sizing

Sub-category count, product volumes per sub-category, full market total, top brands, top sellers, and top-rated products — all in one view.

Sub-categories Market total Brand map
02 · AI Sentiment Scoring

Bespoke product scoring

AI-driven sentiment analysis of customer reviews builds a composite score per product — weighing price perception, rating patterns, and qualitative feedback into a single metric.

Review analysis Sentiment score Price perception
03 · Performance Analytics

What's winning & why

Identifies the best-performing products and sellers in each sub-category with an evidence-based answer to why — not just a rank, but the factors driving it.

Top performers Seller analysis Performance drivers
04 · Listing SEO Analysis

Why top listings rank

We analyse top-ranking product listing pages against SEO best practice — surfacing what the best performers do that you might not, and translating it into actionable copy and structure recommendations.

Title structure Keyword use Listing gaps
05 · Product Review Intelligence

What customers actually say

Deep analysis of review content — not just star ratings. Quality issues, unmet expectations, delivery complaints, and positive signals — all mapped against competitor products.

Quality signals Delivery feedback Competitor gaps
06 · Pricing & Fulfilment Table

Where you sit vs. the field

A complete pricing table showing where top sellers sit relative to each other, plus fulfilment analysis — Prime, FBA vs FBM, refund policy, and customer support signals.

Price positioning FBA vs FBM Fulfilment quality
Request an e-commerce report
Why Farax File

A partner, not just a vendor.

Traditional data providers hand you a list and disappear. Farax File combines proprietary technology, strategic consulting, and end-to-end execution support.

Capability Farax File Traditional providers
Proprietary data engine (Layers.io)✓ Built in-house✗ Off-the-shelf tools
Custom filtering at depth✓ Director profile, revenue, geography…⚠ Limited
AI sentiment scoring✓ Included✗ Not offered
Bespoke sales strategy✓ Per engagement✗ Not offered
Full-funnel execution support✓ CRM, outreach, A/B testing✗ Data only
SEO & listing intelligence✓ Category-specific✗ Not offered
Performance focus (ROI)✓ Results-oriented engagement✗ Subscription model only
Pricing

Start with one pack. Scale what works.

Every engagement begins with a consultation — so the right product is matched to your actual goals, not a generic plan.

Starter
£1,000/mo

Data access plus the core intelligence layer. Best for businesses starting to build a data-driven acquisition process.

  • Qualified lead list (up to 20 prospects/month)
  • Market intelligence report, one category
  • SEO signal sheet
  • Outreach sequence template
Get started
Enterprise
Custom

Multi-category, multi-market, or platform integration. Priced around your scale and specific revenue operations goals.

  • Everything in Growth
  • Multiple categories or markets
  • Dedicated account management
  • Quarterly strategy reviews
Talk to us
Compliance

Built on public data, handled properly.

ICO registration in progressRegistering with the Information Commissioner's Office as a data controller under UK GDPR. Full details published here once complete.
PECR compliant outreachClear opt-out on every email. B2B corporate contacts only — we don't cold-email personal addresses without explicit consent.
Public data sources onlyContracts Finder, Find a Tender, Companies House, and permissive-ToS marketplaces. Full ToS audit log maintained per source.
Full data audit trailEvery source and its legal status is logged before use. We treat compliance as infrastructure, not an afterthought.

Ready to funnel it with Farax?

Tell us your category, your market, and your goals. We'll show you exactly what a Data to Deals pack looks like before you commit to anything.

Book a free consultation Request a sample report
Get in touch

Tell us what you need.

We reply from hello@faraxfile.com, usually within 1 business day. Every engagement starts with a conversation — no hard sell, just the right product for your goals.